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Liftoff by Bottle Rocket

Bottle Rocket

Brought to you by Bottle Rocket, ‘Liftoff’ is a podcast about experience. We talk business transformation, product growth, leadership and everything in between. It’s about real people, real advice and real conversations that lead to actionable insights for your business. Bringing together years of strategy and design experience, co-hosts Tony Daussat and Peter Klayman highlight the challenges facing today’s business professionals. Featuring conversations with other professionals, Tony and Peter discuss physical, digital and human experiences and the role they play in our lives. Liftoff was born as an evolution and extension of the podcast, Experience Design with Tony Daussat.

Episodes

What IS Business Strategy and WHY does it matter? (w/ Peter Bandy)

Nov 10 2020 • 0 MIN

Business Strategy is more than a buzz-phrase. It’s paramount to getting to where you need to be.But...What is business strategy?How do you build trust?What is radical transparency?Why is empathy so...

Failure is Inevitable in Innovation (with Summer Collins)

Oct 27 2020 • 0 MIN

Summer Collins is the Associate Vice President of Design and Innovation at Blue Cross and Blue Shield of Illinois, Montana, New Mexico, Oklahoma and Texas.In this episode we’ll tap into questions l...

The Limitless Evolution of Experience (w/ Christian Gani of Match Marketing Group)

Oct 13 2020 • 0 MIN

Our guest this episode is Christian Gani, the Managing Director of Match Marketing Group’s Boulder office, he plays a leading role in creating and shaping consumer experience platforms for brands i...

Drive Results With Strategy Sprints (with Simon Severino)

Sep 29 2020 • 0 MIN

This week we’re joined by the Founder and CEO of strategysprints.com,  and host of the Strategy Show Podcast—Mr. Simon Severino.What do swimming, lasagna, analytics, sprints, and freedom all h...

The Hidden Science of Neuromarketing (with Prince Ghuman)

Sep 15 2020 • 0 MIN

Prince Ghuman is a neuro-marketer whose focus is on the ethical applications of neuromarketing in the consumer world.Together with Matt Johnson, PhD, a neuroscientist whose focus is bridging the ga...

TikTok: The Straw that Broke the Camel's Back

Sep 1 2020 • 0 MIN

This week on Liftoff by Bottle Rocket, Tony and Peter dig into some heavy themes around TikTok, Data, Privacy, and your Data as a Currency. How much are you willing to trade for your privacy? ...