Ep004 – Alex Mcbride (Founder – The Fifth Watches) on building a business from a blog, turning weaknesses intro strengths and how to grow a social media following

In episode 4 of The Startup Playbook Podcast, I interview Alex McBride, the Founder and CEO of The Fifth Watches. The Fifth Watches is a watch brand with a unique business model selling products for only 5 days on the 5th of each month. Since launching 18 months ago, The Fifth Watches brand has dominated social media, with over 500,000 followers across their social media channels. In this interview, Founder and CEO of The Fifth Watches, Alex McBride shares how he turned a passion for design and blogging into a successful business, how to turn your strength into a weakness and how to leverage the power of influencers to grow your business. Show notes: The Fifth Watches Website The Fifth Watches Instagram The 5th.co Instagram The 5th Bags Instagram Li-Chi Pan Instagram Influencer Credits: Intro music by Bensound. Other episodes you might like: Ep001: Tim Mundy (Digital Affair) on partnerships, getting your first paying client and building teams Ep002: Shelli Trung (Angel Investor) on what she looks for, red flags in investment opportunities and why startup founders should hear no Ep003: Justin Dry (Vinomofo) on getting through the "lean years", building a community and deciding when to pivot Ep005: Paul Naphtali (Rampersand Venture Capital) on how to approach investors, ingredients of a good startup founder and the biggest turnoffs for investors Ep006: (Part 1) Matthew Snowden & James Nguyen (M5859 Apps) on finding the right co-founders, partnering with Apple and contacting A-list celebrities   You can hear the full interview with Alex McBride below. The post Ep004 – Alex Mcbride (Founder – The Fifth Watches) on building a business from a blog, turning weaknesses intro strengths and how to grow a social media following appeared first on Startup Playbook.